Tịnh Tâm Trà Quán is a tea shop brand carries East Asia culture in Vietnam and the name “Tịnh Tâm Trà Quán” also have the cultural meaning in Vietnamese.
Finding a peaceful haven in the midst of the urban hustle, sipping a cup of hot tea, engaging in heart-to-heart conversations, feeling the flow of time and lingering emotions has never been difficult with Tịnh Tâm Trà Quán. Amidst the hectic pace of life, we return to the cultural beauty of Vietnamese tea tasting for contemplation, reflection, and shedding worries to provide the soul with a place of tranquility.
This meaningful beauty is conveyed in the creatively inspired design story of the logo.
About the Logo:
The logo of Tịnh Tâm Trà Quán is a fusion of the five most essential elements in Vietnamese tea appreciation since ancient times, including Nhất Thuỷ (Water), Nhì Trà (Tea), Tam Bôi (Tea Cup), Tứ Ấm (Teapot), and Ngũ Quần Anh (Five Senses). The logo design captures the vintage beauty while exuding a sense of elegance, freshness, and uniqueness of modern aesthetics. The soft, rounded lines create a comfortable feel, highlighting the casual and carefree attitude of tea lovers.
About the Colors:
The predominant use of emerald green is noble, sophisticated, and refined, reminiscent of the color of fresh, vibrant tea leaves. It adds a touch of life to the overall design.
Tịnh Tâm Trà Quán: Blending East Asian culture with Vietnamese tranquility. Our logo, a fusion of essential tea elements, exudes vintage beauty with a modern touch. With predominant emerald green, find peace and let worries melt away in our haven of Vietnamese tea tasting.
CREDIT
- Agency/Creative: Brandall Agency
- Article Title: Brandall Agency Create Brand and Packaging Design for Tịnh Tâm Trà Quán Vietnamese Tea
- Organisation/Entity: Agency
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Vietnam
- Agency/Creative City: Hồ Chí Minh City
- Market Region: Asia
- Project Deliverables: Brand Identity
- Industry: Food/Beverage
- Keywords: Brandall, Tịnh Tâm Trà Quán, Brand Identity, Logo, Logo design, 2D design
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Credits:
Design Firm: Brandall Agency