Brand Identity and Packaging Design for Bakery World

Brand Identity and Packaging Design for Bakery World

Vinita Jakkal – Bakery World

“Bakery World is a Banglore, India based Bakery Shop. Brief was to create a new Identity for the Brand along with new Packaging Design for their Stone Baked Bread range to standout in the market with current trends.

The new identity is a combination of chef cap with bold & modern typeface, which creates a powerful unit. Packaging is inspired from traditional brick oven. A product window is itself a brick oven through the type of bread is visible. Currently they have 3 variants Brown Bread, Milk Bread & Sandwich Bread. Fresh & Bright Colour Palette is used keeping in mind the significance of the variant.”

CREDIT

  • Agency/Creative: Vinita Jakkal
  • Article Title: Brand Identity and Packaging Design for Bakery World
  • Organisation/Entity: Freelance Commercial / Published
  • Project Type: Packaging
  • Agency/Creative Country:  India
  • Market Region:  Asia
  • Format: Bag
  • Substrate: Plastic

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