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Brand Identity Design of Manila-based Industrial Designer

Brand Identity Design of Manila-based Industrial Designer

Personal Brand Identity Design for Manila-based designer Maricae Legazpi. I believe that all my projects deserve a story and purpose behind each design, and creating my personal brand identity was no different. Being an Industrial Designer who specializes in Brand Identity, Packaging, and Product Design, I wanted to create a unique logotype that featured both form and function. I made use of the Golden Ratio, the divine measure of balance and aesthetics, to create my 3-dimensional monogram. I then created a pattern from the geometric form, and applied it throughout all collaterals. The final design is structurally minimalist, simple yet complex, and aesthetically beautiful.

CREDIT

  • Design Agency: Maricae Legazpi
  • Organisation/Project Type: Freelance, Published Self Promotional Design
  • Article Title: Brand Identity Design of Manila-based Industrial Designer
  • Brand / Project Name: Personal Brand Identity
  • Strategic Deliverables: Research / Insight, Brand Strategy
  • Design Deliverables: Packaging Design, Brand Identity, Branding, Brand Creation, Graphic Design, Brand Guidelines, Industrial Design
  • Service Brand Application: Brand Guidelines, Direct Mail, Email/Newsletter, Mobile App, Packaging, Presentation, Print Advertising, Print Annual Report, Print Brochure, Print Direct Mail, Print Manual, Print Promotion, Print Publication, Print Stationery, Signage, Social Media, Website, Digital Advertising
  • Location: Philippines
  • Market Country: Philippines
  • Market Region: Global
  • Project Keywords: Design, Identity, Studio, Brand, Golden Ratio, Creative, Monogram, Minimal, Complex
  • Industry Category: Information

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Implementation: Attention, detailing and finishing of final solution
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Presentation: Text, visualisation and quality of the presentation
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