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Brand Identity and Packaging Design for Craft Beer From Portugal

Brand Identity and Packaging Design for Craft Beer From Portugal

Elefante Project – LisPoa Craft Beer

Two young entrepreneurs depart from porto alegre in brazil, to lisboa, portugal. From this connection and from old passions, a new beer appears. Experiences from there and here that result in a drink full of flavors and aromas. The name Lispoa came from the acronym of each airport (LIS> POA), and starting from this point, all the language developed by Elefante Project, sought to be inspired by the communication of this universe of airports, passports, tickets … resulting in a unique and striking identity.

CREDIT

  • Design Agency: Elefante Project
  • Organisation/Project Type: Agency, Published Commercial Design
  • Article Title: Brand Identity and Packaging Design for Craft Beer From Portugal
  • Brand / Project Name: LisPoa Craft Beer
  • Project Type: Consumer Brand Creation
  • Strategic Deliverables: Consumer Brand Naming, Consumer Product Naming, Consumer Product Brand Architecture
  • Design Deliverables: Consumer Brand Creation, Consumer Brand Identity, Consumer Graphic Packaging Design
  • Location: Brazil
  • Market Country: Portugal
  • Market Region: Europe
  • Product Category: Beer & Cider
  • Consumer Packaging Format: Bottle
  • Consumer Substrate / Material: Glass

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