Hawkleap is a cloud-based platform that was designed specifically for the aviation industry. It provides an all-in-one solution for airlines, allowing them to manage all aspects of their operations from a single location. This includes everything from flight scheduling and crew management to maintenance and ground operations.
One of the key benefits of Hawkleap is its ability to integrate with existing systems and technologies, allowing airlines to leverage their existing investments while adding new capabilities and functionality. This makes it easy for airlines to adopt the platform and start seeing results quickly.
The hawk in the logo not only represents the company name, but also serves as a powerful symbol of speed, agility, and precision – characteristics that are essential in the aviation industry. Through its innovative platform and intuitive design, Hawkleap showcases its unwavering commitment to excellence, efficiency, and customer satisfaction. With its exceptional services and unparalleled expertise, Hawkleap stands out as a leader in the aviation industry and a trusted partner for airlines seeking to optimize their operations for success.
The typography used in the logo is bold and modern, with a sans-serif font that is easy to read and highly legible. The use of all-caps lends an air of authority and confidence to the brand.
The color palette used in the logo is primarily blue, with a pop of shades for contrast. Blue is a common color in the aviation industry, representing trust, reliability, and professionalism.
Overall, the Hawkleap logo successfully conveys the company’s strengths and values. Through its use of symbols, typography, and color, the logo communicates the brand’s commitment to speed, agility, and precision, while also conveying a sense of reliability and professionalism.
CREDIT
- Agency/Creative: Bashar Shash
- Article Title: Brand Design of Hawkleap – The Art of Designing for the Aviation Industry
- Organisation/Entity: Freelance
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Egypt
- Agency/Creative City: Cairo
- Market Region: Global
- Project Deliverables: Brand Identity
- Industry: Technology
- Keywords: Hawkleap, platform, airline
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Credits:
Graphic Designer: Bashar Shash