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Brand Design for Öteki Pizza

Brand Design for  Öteki Pizza

 Zeki Michael –  Öteki Pizza

Öteki Pizza is an artisan Pizza shop in Istanbul, Turkey. “Öteki” means “the other” in Turkish, and the artisanal shop aims to focus on consumers who aren’t quite satisfied with their pizza preferences yet. Therefore, providing a better variety of options for vegans & vegetarians and also pizza cravers – Öteki Pizza’s brand system reflects their unique craftsman and hand made style. This project includes a responsive brand system with an analog designed logotype in the shape of a pizza slice, hand-painted signage, a screen print pizza box design, labels for take away orders, packaging design for spices, a visual design for their user interface and lastly wet wipes for cheesy and dirty hands.

CREDIT

  • Design Agency: Zeki Michael
  • Article Title: Brand Design for Öteki Pizza
  • Brand / Project Name: Öteki Pizza
  • External Design Credits: Zeki Michael
  • Project Type: Consumer Brand Creation
  • Strategic Deliverables: Consumer Brand Strategy, Consumer Tone of Voice
  • Design Deliverables: Consumer Branding, Consumer Brand Identity, Consumer Brand Experience, Consumer Graphic Packaging Design
  • Location: United Kingdom
  • Market Country: Turkey
  • Market Region: Europe
  • Product Category: Fast Food
  • Consumer Packaging Format: Box
  • Consumer Substrate / Material: Pulp Carton

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