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Brand Design for ePropi, a Different Way to Invest

Brand Design for ePropi, a Different Way to Invest

ePropi is a real estate investment broker whose mission is to transform stressed real estate assets into affordable and safe investments. The company combines cutting-edge technology with the expertise of specialists to facilitate clients’ investment journeys.

The challenge was to create a digital platform that offered an intuitive and transparent experience for investors, simplifying the process of finding and investing in stressed real estate assets. The platform needed to provide access to educational content, property information, and professional guidance in a clear and efficient way.

We carry out extensive market research and interviews with potential investors to understand their needs, pains, and desires. We map the main barriers faced by investors when seeking information and making real estate investments.

We used a user-centric approach to create an intuitive and user-friendly interface, ensuring investors could easily navigate the platform. We create detailed personas to represent different types of investors and their specific needs.

We have developed a robust financial and real estate education section, offering articles, videos, and webinars to guide investors on their journey. We have implemented advanced filters to facilitate the search for properties, allowing investors to find opportunities that match their specific criteria.

We prioritize transparency at all stages of the process, providing detailed information about available properties, including history, potential appreciation, and associated risks. We include customer testimonials and success stories to build trust and credibility on the platform.

We make access to real estate investment experts easy, allowing investors to schedule appointments and receive personalized guidance as needed. We offer a live chat area for instant support and clarification of queries.

We have launched an intuitive and user-friendly digital platform that simplifies the journey of investing in stressed real estate assets. We increase accessibility to real estate investments, allowing a wider range of investors to participate in the market. We have established ePropi as a trusted authority in the industry, earning customer trust through transparency, education, and expert support. We facilitate investor portfolio growth by helping them diversify their assets safely and effectively.

CREDIT

  • Agency/Creative: StartU
  • Article Title: Brand Design for ePropi, a Different Way to Invest
  • Organisation/Entity: Agency
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Brazil
  • Agency/Creative City: São Paulo
  • Market Region: South America
  • Project Deliverables: 2D Design, Advertising, Brand Creation, Brand Identity, Identity System
  • Industry: Financial
  • Keywords: green Fintech Bank Investment blue visual identity Brand Design identity Graphic Designer

  • Credits:
    Agency: StartU
    Head of Design: Igor Sá Fortes

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