anna_dsgn – Raíces
This is a project to create brand design, naming and packaging for Raíces, 100% natural phytocosmetic products. The brand is addressed to a retail target of consumers who are aware of the values and benefits of natural products made mostly by hand.
Following the handmade line, the design of the packaging is achieved by printing citrus, combined with a more minimalist and fresh style, which aims to move away from the commercial design style of many mass-selling products.
Here you can find a sample of the design for soaps made with citrus essence.
CREDIT
- Agency/Creative: anna_dsgn
- Article Title: Brand Design and Packaging for Raíces, 100% Natural Phytocosmetic Products
- Organisation/Entity: In-house, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Spain
- Market Region: Europe
- Format: Bottle, Box
- Substrate: Plastic, Pulp Carton
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
