Spotykach & Pidoyma is a special series of beer by brewery “Karpatskyi Browar ” wich based in West Ukraine namely in the Carpathian region.
Spotykach and Pidoyma are the names of characters illustrated on the labels of beer and at the same time ethnic Carpathians words mean “stumbler” and “get up” respectively. This product mainly have historical and heritage image for the brewery so design has ethnic and vintage style.
CREDIT
- Agency/Creative: Shkriblyak design studio
- Article Title: Brand and Packaging Design for Ukraine for Beer Brand Spotykach and Pidoyma
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Ukraine
- Market Region: Europe
- Project Deliverables: Brand Architecture, Brand Strategy, Branding, Graphic Design, Illustration, Packaging Design
- Format: Bag, Bottle, Box, Tag
- Substrate: Pulp Carton, Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
