AENAON is an advanced technology cosmetics brand, produced with the knowledge provided by a long experience in research and production of high-quality, innovative products in the field of medical and beauty care. It is a product line that combines scientific efficacy with luxurious aesthetics, fitted perfectly for high-end consumers.
The name comes from the Greek word “aénaos” which means eternal and perpetual, inspired by the direct association of beauty and time and the brand’s scientific ability to reverse time.
The design approach is minimal and purely typographic, using only black and white or embossed elements to support the product’s technological excellency and purity, without any other unnecessary elements.
The box with its unique die cut allows the light to come through the jar making it visible front and back, acting as a display and transforming it into a valuable and luxurious object.
The circle was incorporated as a symbol to depict the endless aspect of time.
CREDIT
- Agency/Creative: Bob Studio
- Article Title: Brand and Packaging Design for Beauty and Cosmetics Brand
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Greece
- Market Region: Global
- Project Deliverables: Brand Identity, Brand Naming, Branding, Graphic Design, Industrial Design, Packaging Design
- Format: Box, Jar, Sachet
- Substrate: Glass Jar, Pulp Paper
