Grupo Berro – Pehuenia
Based on the success of Argentinian cider 1888, Saenz Briones hired Grupo Berro to develop the branding and packaging design of Pehuenia.Leveraged in a market that opened the doors to the consumption of cider, presenting a new brand that offers an artisan product of excellent quality is a great opportunity.Pehuenia launched in the market with five novel proposals: Sweet Cider, Dry Cider, Cinnamon, Ginger and Cardamom & Cucumber.
CREDIT
- Agency/Creative: Grupo Berro
- Article Title: Brand and Packaging Design for a Patagonian Cider
- Organisation/Entity: Agency, Published Commercial Design
- Agency/Creative Country: Argentina
- Market Region: South America
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
