Boglárka Técsi – Arune Essential Oil and Body Scrub (Student)
ARUNE is a brand concept for products intended to enhance the sauna experience. The concept product line comprising essential oils and body scrubs came to life to represent a soothing, relaxing and energizing experience. By experimenting with a color selection ranging from silver and gold to black and white, I tried to give the products a high quality image. The task was to create a monochrome, two-color and multi-color printing solution for each subject. Accordingly, the packaging of ARUNE products was born, where the monochrome palette was used for the soothing products, and the two-color and multi-color designs were intended for relaxation and energizing products respectively.
CREDIT
- Agency/Creative: Boglárka Técsi
- Article Title: Brand and Package Design for a Fictive Sauna Essential Oil and Body Scrub Product Line
- Organisation/Entity: Student Commercial, Published
- Project Type: Packaging
- Agency/Creative Country: Romania
- Market Region: Global
- Format: Box
- Substrate: Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
