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Boon Coffee Roastery Brand and Packaging Design

Boon Coffee Roastery Brand and Packaging Design

Brand story: Once upon a time, in a small town, a group of friends shared an unwavering passion for coffee. They would frequently gather at a local coffee shop, engaging in animated discussions about various blends and roasting techniques. As their love for coffee deepened, they felt compelled to embark on a remarkable journey – the creation of their own coffee roastery brand.

Dedicating countless hours to meticulous research, they explored the realm of coffee beans, seeking the finest varieties from around the world. They delved into the art of roasting, experimenting with different methods to unlock the full potential of each bean. Their aspiration extended beyond crafting a delectable coffee; they aimed to ensure that their endeavor was grounded in ethics and sustainability.

Months of relentless dedication bore fruit as they finally achieved the perfect harmony in their signature blend. The aroma enveloped the senses, exuding richness and boldness, while the flavor danced on the palate with impeccable smoothness and balance. They knew they had created something truly extraordinary – a coffee that transcended mere taste and became an experience in itself. It was at this pivotal moment that they resolved to establish their coffee roastery brand.

Concept: Inspiration struck as they observed a multitude of coffee bags in the market. They recognized the need to design packaging that would simplify the decision-making process for customers, enabling them to swiftly identify the origin and characteristics of each crop sourced from different countries. Moreover, they sought to create packaging that would stand out amidst competitors, captivating the eye with its aesthetic appeal.

Each bag design embodies the essence of the country it represents, encapsulating its unique features and cultural heritage. Through intricate illustrations and thoughtful messaging, they endeavor to transport coffee enthusiasts on a sensory voyage, immersing them in the traditions and flavors of diverse regions.

CREDIT

  • Agency/Creative: Abdalrhman Alkhlaqi
  • Article Title: Boon Coffee Roastery Brand and Packaging Design
  • Organisation/Entity: Freelance
  • Project Type: Packaging
  • Project Status: Published
  • Agency/Creative Country: Saudi Arabia
  • Agency/Creative City: Riyadh
  • Market Region: Asia, Middle East, South America
  • Project Deliverables: Art Direction, Brand Design, Brand Identity, Brand Naming, Branding, Identity System, Illustration, Label Design, Logo Design, Packaging Design
  • Format: Bag, Box, Cup
  • Industry: Food/Beverage
  • Keywords: branding, packaging, coffee bags, cafe branding, illustration, concept, naming,

  • Credits:
    Brand Designer: Abdalrhman Alkhlaqi

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