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Bilingual Packaging Design for Melon Seeds and “Go” Board Game

Bilingual Packaging Design for Melon Seeds and “Go” Board Game

Holden Kao Design – Go Seeds

Melon seeds have been a traditional Chinese snack put out in family gatherings for centuries and the traditional game “Go” also has a history that dates back for more centuries. By combining the two into one single package, Go Seeds provides both aspects of snacking and playing. The container opens up, holding four packets of seeds held in place by two trays, which can be used as platters to hold the seeds and discard of shells. It also provides as containers to hold the “chess” pieces. By turning over the box and placing it flat, it becomes a 12×12 board game surface, perfect as a conversation starter or a party gift.

CREDIT

  • Design Agency: Holden Kao Design
  • Organisation/Project Type: Student, Non Published Concept Design
  • Article Title: Bilingual Packaging Design for Melon Seeds and “Go” Board Game
  • Brand / Project Name: Go Seeds
  • Project Type: Consumer Brand Creation
  • Strategic Deliverables: Consumer Brand Strategy, Consumer Brand Naming, Consumer Product Naming
  • Design Deliverables: Consumer Branding, Consumer Brand Creation, Consumer Brand Identity, Consumer Graphic Packaging Design, Consumer Structural Packaging Design
  • Location: Canada
  • Market Country: Canada
  • Market Region: Multiple Regions
  • Product Category: Snack Food
  • Consumer Packaging Format: Box, Sachet, Sleeve, Tray
  • Consumer Substrate / Material: Pulp Board, Pulp Paper

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