B/T Design Create Branding for Privilege Boutique Singapore
Privilege Boutique is a lifestyle retail club that acts as an umbrella organization for all the company’s brands and sales outlets. Club members automatically receive points – on every purchase in every store – which can be redeemed for exclusive benefits, like vacations, jewelry, dining out, and more. Privilege Boutique aims to be the leading lifestyle retail club in Singapore, enticing upwardly-mobile clientele with its reputation for catering to the privileged. Privilege Boutique makes women feel confident and natural in their own bare skin.
CREDIT
- Design Agency: B/T Design
- Organisation/Project Type: Agency, Published Commercial Design
- Article Title: B/T Design Create Branding for Privilege Boutique Singapore
- Brand / Project Name: Privilege Boutique
- Strategic Deliverables: Research / Insight, Product Architecture, Brand Strategy
- Design Deliverables: Packaging Design, Brand Identity, Identity System, Branding, Brand Refinement, Brand Redesign, Brand Creation, Graphic Design, Brand Guidelines, Brand Rejuvenation, Brand Advertising, Brand Experience, Retail Brand Design, Rebranding
- Location: Israel
- Market Country: Singapore
- Market Region: Asia
- Product Category: Identity
- Consumer Packaging Format: Bag, Basket, Box
- Consumer Substrate / Material: Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation