“Bora Bora launched “By Your Side” charcoal barbecue as an innovative jerky snacks category. In 2014, it launched a new holiday gift packaging. The basis of the brand is “from the island” and it developed the gift design into a richer variety of visual elements to meet the festive atmosphere of gifts, creating a tasteful and elegant, yet modern and stylish visual experience, all in all it gained an excellent market sales. ”
CREDIT
- Agency/Creative: Aurea
- Article Title: Aurea – Bora Bora By Your Side
- Project Type: Packaging
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
