Aline is a Scottsdale based architecture studio that creates spaces highly influenced by design and human experience. After reflecting on the eight years in business, and over 500 completed projects, the partners realized how much their company has grown since it’s humble beginnings. They also realized that their identity no longer reflected the quality of their work or their company culture. They hired AtticSalt to craft a new grown up identity to realign the company’s visuals with its essence.
CREDIT
- Agency/Creative: AtticSalt
- Article Title: AtticSalt Help Rebuild the Aline Architecture Brand from the Ground Up
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Identity
- Agency/Creative Country: United States
- Market Region: North America
- Project Deliverables: Brand Architecture, Brand Guidelines, Brand Identity, Brand Naming, Brand Redesign, Brand Strategy, Branding, Identity System, Packaging Design, Rebranding, Research, Tone of Voice
- Industry: Construction
- Keywords: architecture branding, timeless branding, black & white, minimalistic branding, brand identity, identity design
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation