Introducing stress relief toys designed specifically for artists, blending relaxation with creativity. These toys come in the classic shapes that every art student learns to draw: the cylinder, the cone, and the cube. Each shape is designed to provide a soothing tactile experience while paying homage to the fundamental forms of artistic education.
The concept behind the packaging is to create a serene and inspiring experience that complements the artistic nature of the product. The packaging is crafted to be both visually appealing and calming, reflecting the purpose of the stress relief toys. Each toy and its packaging are differentiated by color, providing a clear and organized presentation.
Each package prominently features a silhouette of the toy inside. The silhouettes are minimalist and elegant, providing a clear indication of the toy’s shape while maintaining a sophisticated aesthetic. This design choice ensures that the packaging remains informative without overwhelming the senses. The packaging uses soft pastel colors, each corresponding to a different shape. Cylinder: а soothing lavender hue. Cone: A tranquil soft pink. Cube: A gentle powder blue. The gentle hues are chosen to evoke a sense of calm and relaxation, creating an inviting appearance. The typography on the packaging is understated and elegant. It is designed to be clean and simple, ensuring that it does not distract from the product itself. The typeface is modern and sans-serif, providing a contemporary look that aligns with the minimalist design. Typography was chosen for its readability and aesthetic qualities.
Special thanks should be expressed to the Russian Higher School of Economics (HSE School of Art and Design) and tutor Tanya Dunaeva, whose experience and support helped in the implementation of this project.
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CREDIT
- Agency/Creative: Maria Kozlova
- Article Title: Anti Stress Toy for Artists Packaging Design by Maria Kozlova
- Organisation/Entity: Student
- Project Type: Packaging
- Project Status: Non Published
- Agency/Creative Country: Russia
- Agency/Creative City: Maria Kozlova
- Market Region: Global
- Project Deliverables: Packaging Design
- Format: Box
- Industry: Entertainment
- Keywords: Packaging design, Toy, Art, Anti stress, Maria Kozlova
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Credits:
Designer: Maria Kozlova