“Expressões” (Expressions) is a monovarietal Alvarinho wine of the Sub-Region of Monção and Melgaço – Vinho Verde – Portugal, positioned in the mid/high-end segment of the market. “Expression of the land” was the phrase made by Anselmo Mendes (producer and winemaker) to describe this wine, and the inspiration for the label design. Illustrating with the land, we attempted to recreate organic shapes with strong visual identity. The stamp of human intervention, in its pure and primitive form, is conveyed subliminally and create a harmonious expression between Man and Mother Earth.
CREDIT
- Agency/Creative: Moço Wine Branding
- Article Title: Anselmo Mendes Expressões Wine From Portugal by Moço Wine Branding
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Portugal
- Market Region: Europe
- Project Deliverables: Brand Architecture, Brand Refinement, Branding, Graphic Design, Illustration, Photography, Research
- Format: Bottle
- Substrate: Glass Bottle
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
