MICROVERSE MUSEUM is a modern international museum dedicated to exploring the microscopic world. It offers interactive exhibits, online courses on microorganisms, home experiment kits, and opportunities to participate in real international expeditions studying natural microsystems. An insight that inspired me for my identity is that adult life has overwhelmed me with responsibilities. I feel like I’ve lost that spark of curiosity I had as a child. It seems to me that the world is becoming dull, and life is turning into a to-do list rather than an adventure. I don’t know how to pause in this flow and take a deep breath, to awaken my thirst for life and find the lost interest. From this, the slogan “Let curiosity guide you” was born. When I was researching museums in different countries, I found a problem: science often presents itself as static and academic. Even interactive museums sometimes struggle to overcome the complexities of concepts and explain them in a simple and engaging way.
That’s why I came up with the concept of a museum where engaging and accessible science is showcased through interactive exhibits, state-of-the-art simulators, microscopes, and scientific expeditions into real ecosystems. The mission of this museum is to make science exciting. I aimed to convey a tone that blends scientific depth with a spirit of adventure, evoking themes of exploration, personal growth, and inspiration from nature. The identity concept is called “the universe of the micro world.” I created 3D models of microorganisms in Blender, used TT Interphases Pro to ensure scientific accuracy, and incorporated handwritten labels to bring the life of microorganisms to life. The identity features a variable symbol with a dot, which also serves as the logo, reflecting the endless diversity of microorganisms. I also used a neural network in my work. Krea.ai To make a video that tells about the mission and the museum itself, both pictures and a voice are generated there, which accompanies the viewer throughout the narrative.














CREDIT
- Agency/Creative: Anastasia Beketova
- Article Title: Anastasia Beketova Presents Microverse Museum as a Living Experience of the Invisible World
- Organisation/Entity: Student
- Project Status: Non Published
- Agency/Creative Country: Russian Federation
- Agency/Creative City: Moscow
- Project Deliverables: 3D Design, 3D Modelling, Brand Creation, Brand Design, Brand Identity, CGI
- Industry: Education
- Keywords: WBDS Student Design Awards 2025/26 AI video clip









