Amlu Argan Nut Butter Packaging Design
Amlu create argan nut butters with real, simple ingredients and Organic Argan Oil. The products are based on Moroccan traditions, such as “Amlou,” the traditional Moroccan nut butter.
Jo Cutri Studio were commissioned to create a brand and packaging range to spread across a vast range of flavours. Using unique color palettes and ingredient illustrations, each product is distinctive while still working harmoniously as a range.
- Design Agency: Jo Cutri Studio
- Organisation/Project Type: Agency, Published Commercial Design
- Article Title: Amlu Argan Nut Butter Packaging Design
- Brand / Project Name: Amlu
- Strategic Deliverables: Research / Insight, Brand Naming, Brand World, Brand Strategy, Tone of Voice, Product Naming
- Design Deliverables: Packaging Design, Illustration, Photography, Brand Identity, Identity System, Branding, Brand Refinement, Brand Redesign, Graphic Design, Brand Digital Design, Brand Guidelines, Brand Rejuvenation, Brand Advertising, Brand Experience, Retail Brand Design, Rebranding
- Location: Australia
- Market Country: United States
- Market Region: North America
- Product Category: Cupboard Food
- Consumer Packaging Format: Pouch
- Consumer Substrate / Material: Pulp Board, Aluminium Pouch