All Together is More Sustainable, Ecoverso Branding and UX/UI Design by onlab
Ecoverso promotes sustainable mobility through the creation and coordination of purchasing groups for vehicles with low environmental impact with the aim of obtaining strong discounts otherwise not achievable. Ecoverso makes the world more sustainable one group of cars at time. Thanks to Ecoverso you will buy ecological cars in a simple and fast way, saving your money.
We designed a new brand identity based on the three Ecoverso pillars: sustainable mobility, aggregation and savings. The visual system uses the arrow as a recognition symbol for Ecoverso values. Many arrows give life to complex graphic elements giving back dynamism.
CREDIT
- Design Agency: onlab
- Organisation/Project Type: Agency, Published Commercial Design
- Article Title: All Together is More Sustainable, Ecoverso Branding and UX/UI Design by onlab
- Brand / Project Name: Ecoverso - Branding and UX/UI Design
- Strategic Deliverables: Brand Architecture, Brand Naming, Tone of Voice
- Design Deliverables: Brand Identity, Identity System, Branding, Brand Redesign, Graphic Design, Brand Digital Design, Brand Guidelines, Rebranding
- Service Brand Application: Apparel, Merchandising, Presentation, Print Promotion, Social Media, Website, Digital Advertising
- Location: Italy
- Market Country: Italy
- Market Region: Europe
- Project Keywords: Cars, electric, group, hybrid, rebranding, saving, ecology, together.
- Industry Category: Transport
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation