How did The Spectrum Inspire Us ? Spectrum International School has been founded as k-12 student-centric integrated environment that encompasses the range of qualification Items (Colours ) required to make up the balanced and positive Muslim who lit up the future of the Islamic nation (the white). Number 7 is the magical Number of the school , the spectrum has 7 main colours and the system of Spectrum International schools is grounded in : 7 Values 7 pillars 21 Principles The 7 Pillars (Qualification Items): Islamic Qualified, Cultural qualified, Health Qualification, Physical Qualified, Sociological qualified, Psychological Qualified and Academic Qualified..
Brand Strategy: At Spectrum International School, it’s been vigorously determined to leave nothing to chance; we carefully plan for every move, closely monitor every action and timely evaluate every result. Should any of our community members show tendency to deploy a strategic framework for a competitive advantage, or a re-thinking strategy in the light of new grounds, SIIS strategy programs can act as a catalyst for perfect strategy implementation.
Brand Tonality: Creative , Integrated , Childish , Futuristic , Islamic Identity – modern. About Spectrum: SIIS boasts two campuses: in the heart of its capital city Kuala Lumpur and in the beautiful city of Putrajaya. Students at SIIS enjoy a wide range of facilities and activities, from sports fields, swimming lessons, and a spacious library and canteen, to designated science and art rooms, a horse-riding paddock and infirmary equipped with a school nurse five days a week ensuring the health and safety of your child. Moreover, having partnered with Google for Education, Microsoft for Education and PowerSchool, technology is integrated seamlessly in the classroom and better school management, student growth, and family engagement is facilitated.
- Agency/Creative: Ahmed Gad
- Article Title: Ahmed Gad Creates Spectrum International School Identity System
- Organisation/Entity: Freelance, Published Commercial Design
- Project Type: Identity
- Agency/Creative Country: Egypt
- Market Region: Asia
- Project Deliverables: Brand Guidelines, Brand Identity, Branding, Graphic Design, Tone of Voice
- Industry: Education