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aBox Agency Elevates Myherb with a Clean and Purposeful Wellness Packaging System

aBox Agency Elevates Myherb with a Clean and Purposeful Wellness Packaging System

Myherb is a wellness-led health supplement brand establishing its presence in a growing market. With a focus on clean ingredients and daily wellness supplements, it needed packaging that felt modern, trustworthy, and purpose-driven. That’s where aBox stepped in.

Their product line includes functional supplements, offered in different varieties and sizes. To support diverse use cases, team aBox developed a packaging system using pouches and plastic jars. Each container was carefully selected to differentiate the supplement type and quantity; the supplements are available in pouches and in plastic jars based on different sizes, offering a more premium, lifestyle-oriented presentation.

Our packaging strategy focused on making the product easily identifiable, visually clean, and emotionally engaging. We explored multiple layout directions before finalizing design that emphasizes readability and structure. The color palette was carefully developed to help customers differentiate product at a glance, with each hue directly tied to the product’s name and key benefits.

The label highlights Plant Protein in a bold, legible serif font for clear readability. A vertical badge showcases the USP “30 Herbs Extract – 100% Natural” seal to emphasize purity. The Myherb brand name is prominently placed at the top. The layout is clean and easy to differentiate, featuring key benefits like 27g Protein, 21 Vitamins & Minerals, 5.8g BCAAs, along with a 500g weight and 100% veg icon – all structured for clarity and trust. Same strategy is implied for all the other packages.

Final design elements such as minimalist icons, subtle gradients, and judicious illustrations were added in to communicate benefits succinctly and establish emotional connection. The outcome is a harmonious, modern packaging system that reflects the wellness-oriented mission of the brand. aBox Agency’s packaging gives Myherb a modern, elevated identity that feels both approachable and trustworthy.

CREDIT

  • Agency/Creative: aBox Agency
  • Article Title: aBox Agency Elevates Myherb with a Clean and Purposeful Wellness Packaging System
  • Organisation/Entity: Agency
  • Project Type: Packaging
  • Project Status: Published
  • Agency/Creative Country: India
  • Agency/Creative City: Surat
  • Market Region: Global
  • Project Deliverables: 3D Modelling, Label Design
  • Format: Jar, Pouch
  • Industry: Health Care
  • Keywords: supplement product packaging, label design, wellness industry, USA, UK, healthcare product, product label. product packaging design

  • Credits:
    Director: Rajubhai Ladumor

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