newsletter

A Strong, Premium Brand for an Elite Strength and Conditioning Facility

A Strong, Premium Brand for an Elite Strength and Conditioning Facility

DSR Branding – Movement Enhanced

Movement Enhanced is a strength and conditioning facility providing personalised programming through semi-private strength sessions and group conditioning classes. Ben Thompson, founder and head coach, enlisted DSR Branding to redevelop its brand and marketing strategy.Their existing identity was underwhelming when compared to the quality of care provided and member satisfaction. Our mandate was to correct that disconnect.Following a thorough business and brand workshop in which we articulated their vision and unique value proposition, we rebranded Movement Enhanced as an industry-leading strength and conditioning facility.This rebrand was rolled out across signage, uniforms, corporate stationery, marketing and sales collateral, the Movement Enhanced website and on social media.

CREDIT

  • Design Agency: DSR Branding
  • Organisation/Project Type: Agency, Published Commercial Design
  • Article Title: A Strong, Premium Brand for an Elite Strength and Conditioning Facility
  • Brand / Project Name: Movement Enhanced Corporate Branding
  • External Design Credits: Kaitlin Maree Photography, Grace Elizabeth Photography, Share Story
  • Production Credits: Justin Hammond, Signwriter, http://www.signsanddesigns.com.au/
  • Project Type: Corporate Brand Redesign
  • Strategic Deliverables: Corporate Brand Strategy
  • Design Deliverables: Corporate Graphic Design, Corporate Brand Experience, Corporate Branding, Corporate Brand Identity, Corporate Brand Identity System, Corporate Brand Digital Design, Corporate Brand Advertising
  • Location: Australia
  • Market Country: Australia
  • Market Region: Oceania
  • Product Category: Promotional
  • Extra: Service Brand Deliverables: Building Exterior, Building Interior, Clothing/Uniforms, Digital Ad Campaign, Digital Advertising, Digital Animation, Digital Promotional, Digital Signature, Digital Website, Photography, Print Ad Campaign, Print Advertising, Print Brochure, Print Manual, Print Promotion, Print Stationery, Signage Exterior, Signage Interior, Social Media, Social Media Campaign, Transportation
  • Industry Category: Health Care

FEEDBACK

Relevance: Solution/idea in relation to brand, product or service
Excellent
Vote
0
Good
Vote
0
Bad
Vote
0
Implementation: Attention, detailing and finishing of final solution
Excellent
Vote
0
Good
Vote
0
Bad
Vote
0
Presentation: Text, visualisation and quality of the presentation
Excellent
Vote
0
Good
Vote
0
Bad
Vote
0