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A Quatre Mains Packaging Design to the Rhythm of the Volta River

A Quatre Mains Packaging Design to the Rhythm of the Volta River

Algoritme – Natural Rhythms: Algo-Ritme is a brand whose origins lie deep in the Volta Valley in Ghana where they strive to build a bridge between local African commerce and culture with European health and wellbeing. ‘Algo’ refers to micro-algae that forms spirulina with ‘Ritme’ reflecting the natural rhythm’s inherent in our body’s wellbeing. It’s these natural rhythms between Ghana and Europe, between spirulina and our health and this brand and its respect for the environment where it is cultivated, that sets the tone for the Algo-Ritme brand and packaging identity.

CREDIT

  • Design Agency: Quatre Mains
  • Organisation/Project Type: Agency, Published Commercial Design
  • Article Title: A Quatre Mains Packaging Design to the Rhythm of the Volta River
  • Brand / Project Name: Algoritme by Kenyio
  • Strategic Deliverables: Brand Architecture, Brand Naming, Brand Strategy, Tone of Voice, Product Naming
  • Design Deliverables: Packaging Design, Brand Identity, Structural Design, Branding, Brand Creation, Brand Guidelines, Brand Rejuvenation, Retail Brand Design, Rebranding
  • Location: Belgium
  • Market Country: Multiple Countries
  • Market Region: Global
  • Product Category: Condiments
  • Consumer Packaging Format: Box, Case, Pot
  • Consumer Substrate / Material: Glass, Pulp Board, Wood

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