Carter Hales Design Lab – Liberty Feminine
“Liberty Feminine Products is a company that delivers an organic personal feminine care package to your door each month. Liberty Feminine Products required a full branding and packaging program that appealed to millennial females.
The result was a unique corrugated box with a youthful and silly design for customers receiving their monthly package. Not only was an original and odd story about the elusive Elemoose written for the brand, but a tongue in cheek crest featuring double rainbows and unicorns was also illustrated.”
CREDIT
- Agency/Creative: Carter Hales Design Lab
- Article Title: A Millennials Organic Personal Feminine Care Packaging Design
- Organisation/Entity: Agency Commercial / Published
- Project Type: Packaging
- Agency/Creative Country: Canada
- Market Region: North Americ
- Format: Box, Pouch, Sleeve
- Substrate: Pulp Board, Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
