Pointbleu Design – Pandoo
Pandoo was born to bring a qualitative hygienic paper to Middle-East and the NorthAfrican markets. Its promise is to bring a soft gentle touch in every use thanks to itpremium raw materials and its innovative Triplex technology. To represent this benefit, we created a soft universe where a Panda was our muse. To define its super fluffy shape and flurry fur, we worked from illustrations and a 3D panda allowingPandoo to pose in a Hammack or hugging a paper roll. The softness and quality of ourbrand is also highlighted with a delicate green emerald silky texture, combined withfine copper areas.
CREDIT
- Agency/Creative: Pointbleu Design
- Article Title: Branding and Packaging Design for Pandoo
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Spain
- Market Region: Africa
- Format: Wrap
- Substrate: Plastic
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation