Tanisha Maheshwari – Blend
The use of recycled paper to build the packaging is what makes it completely environmentally friendly and feasible. Each packaging has a colour to portray the mood that lies in the blend and it has inherited the true sense of instant through the easy and swift ability to use each cup as and when needed. Each box contains twenty cups with a single food based (soluble) film that contains the perfectly blended coffee grains in per unit. Each blend can be set apart by the colour of the lid and the logo system of the word mark and icon.
CREDIT
- Agency/Creative: Tanisha Maheshwari
- Article Title: Brand and Package Design for Coffee
- Organisation/Entity: Agency, Non Published Concept Design
- Project Type: Packaging
- Agency/Creative Country: India
- Market Region: Asia
- Format: Box, Cup
- Substrate: Pulp Carton, Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
