Ivana Marinković – Maya Malena Bags
Maya Malena is a bag label. It is soft, gentle, warm and cheerful. The pink and the yellow colors are even more playful with the red elements associating us to bags – the stitches and a smaller label with the brand name. That way, it looks like the two M letters are actually the bag, with a label on it. Therefore, the name Maya Malena and the word “bag” become one. If we fold the logo, we get a bag, if we unfold it, it becomes a logo again. The shapes are as interconnected as the two letters are, with a common thread.
CREDIT
- Agency/Creative: Ivana Marinković
- Article Title: Logo Design for a Bag Designer
- Organisation/Entity: Freelance, Non Published Concept Design
- Project Type: Packaging
- Agency/Creative Country: Sweden
- Market Region: Europe
- Industry: Retail
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