“Gramma’s Farm Is Nestled In The Rolling Hills Of Majestic Central Pennsylvania. That’s Where They Pick The Freshest Organic Fruit That’s Hand Cranked Into Every Jar.
The Goal Of The Design Was To Create An Identity That Was As Fresh And Country As Gramma’s Homemade Jam. That’s Why We Dressed The Jars In Flannel And Suspenders, And Paired It With Clean, Rustic Typography.”
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Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation