Jekyll & Hyde – Thank you for your Purchase
Private Label packaging conceptThe packaging concept is based on the image of an ordinary cash register receipt. It is also constitutes a visual basis shared by all products covered by the uniform brand “Thank you for your purchase.” Using the stylistics of cash register receipt, we put the information, which is normally “hidden” by other manufacturers on the reverse side of the package, on its front side. In particular, list of ingredients. This demonstrates our intention to show customers that these are quality products and the brand has nothing to hide.
CREDIT
- Agency/Creative: Jekyll & Hyde
- Article Title: Thank you for your Purchase
- Organisation/Entity: Agency, Non Published Concept Design
- Project Type: Packaging
- Agency/Creative Country: Russia
- Market Region: Europe
- Format: Bottle
- Substrate: Glass, Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
