• Project

  • Region

  • Industry

Packaging Design for Felipas Fries

Packaging Design for Felipas Fries

Salvartes Design – Felipas

Franjuba, a company specialized in breadsticks and other snacks, wanted to create a set of new products that could break with the traditional breadstick. To develop the identity, we relied on the general symbol of conquests: the flag (an example of this is the arrival of the man to the moon and the mythical American flag that was placed there), took the F from the brand’s name to simulate a mast with a flag fluttering in the wind. The image of the product is based on the main ingredients (for example, cheese-flavored breadsticks, ham with tomato, etc.) and characterized by overlapped illustrations, which make the ingredients become pirates, ships or sailors.

CREDIT

  • Agency/Creative: Salvartes Design
  • Article Title: Packaging Design for Felipas Fries
  • Organisation/Entity: Agency Commercial, Published
  • Project Type: Packaging
  • Agency/Creative Country: Spain
  • Market Region: Europe
  • Format: Bag
  • Substrate: Plastic

FEEDBACK

Relevance: Solution/idea in relation to brand, product or service
Excellent
Vote
1
Good
Vote
0
Bad
Vote
1
Implementation: Attention, detailing and finishing of final solution
Excellent
Vote
1
Good
Vote
0
Bad
Vote
1
Presentation: Text, visualisation and quality of the presentation
Excellent
Vote
1
Good
Vote
0
Bad
Vote
1