Watermark Design – Big Pippin Hard Cider
Big Pippin is a bold, refreshing hard cider made for the exceptional adventurer. Big Pippin apples are fresh-pressed and fermented by the award-winning Castle Hill Cider team, followed by the blending of an array of fruits and botanicals to develop these invigorating flavors. Watermark was tasked with designing a brand & packaging that conveyed the fresh and crisp nature of the cider, while evoking ‘the call of the wild’. This visualization was realized in the abstract rendering of the sea crashing into the mountains across the can design. Big Pippin. Big Adventure.
CREDIT
- Agency/Creative: Watermark Design
- Article Title: Big Pippin Hard Cider Branding and Package Design
- Organisation/Entity: Agency Commercial, Published
- Project Type: Packaging
- Agency/Creative Country: United States America
- Market Region: North America
- Format: Can
- Substrate: Metal
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
