Marcela Mikulkova – Unfiltered Lager Beer Can
Saint Mountain project was created as a collaboration with a friend of mine who runs a small beer brand in Berlin. He wanted me to create an unique modern looking can design which would approach also people, they usually don’t drink beer. So I came up with a visual language which is quite delicate in the color coding but still keeping a roughness and authenticity of beer culture. At the moment the project is on hold for money reason. I consider the new print can technology, which allows to print a photos on aluminium in a good quality.
CREDIT
- Agency/Creative: Marcela Mikulkova
- Article Title: Branding and Packaging Design for a Coming Beer Brand
- Organisation/Entity: Freelance Promotional, Self Published
- Project Type: Packaging
- Agency/Creative Country: Germany
- Market Region: Europe
- Format: Can
- Substrate: Metal
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
