Identity for Eurasian Strategies Agency

MADE Design Studio – Eurasian Strategies agency

The Eurasian Strategies is a research department with the Moscow State Institute of International Relations (MGIMO) provides international political risks advisory and management consulting that meets the interests of both public and corporate sectors.We created the logotype, identity, and the website. The client wanted to look modern while preserving a trace of traditional feel – an identity accessible to an international client but rooted in the Russian background. We turned to Suprematism as a foundation for design, as one of the most prominent art movements conceived in Russia and recognized around the world. We anchored company’s identity in the first two letters of the company’s name, by changing their form and making them the key elements of branding.