SportMarathon. Take the best first

SportMarathon is an expert outdoor retailer that has specialized for over 20 years in products of the highest quality, impeccable service, and a deep understanding of the needs of active people.
This is a space and an experience designed for those who never stand still: for people who want to be everywhere and do it better than anyone else. For those who truly value quality, comfort, status, and a mindful approach to active leisure and travel.
The new visual concept of the store fully reflects the brand’s philosophy. What used to be just a warehouse for extreme gear has transformed into a modern, inspiring environment where every element is thoughtfully designed and works for the customer.
At the heart of the concept is the idea of each athlete’s and traveler’s personal journey. A dynamic line resembling the silhouette of a mountain ridge confidently guides visitors through the space, like a lightning bolt hitting its target with precision. This line symbolizes movement, speed, and accuracy.
The brand is easily recognizable thanks to its distinctive color palette: a deep, noble purple combined with energetic accents of bright pink and turquoise. This signature style is consistently used on banners, city boards, social media, and the website.
In the store, you are greeted not by ordinary salespeople, but by practicing experts wearing branded long-sleeves. They are actively involved in sports and travel themselves, which allows them to provide truly professional assistance: they help you choose the right gear wisely, explain all the nuances, organize equipment testing, and can even accompany you on your first outings.
SportMarathon is more than just a store. Here you are among the first to get the best new releases from around the world, you can purchase gift certificates, order delivery, or choose branded merchandise. For teams and like-minded people, there are special collections that let you take a piece of SportMarathon with you wherever you go.
The environment helps our customers not just buy gear, but live a bright and high-quality life in motion — confidently, well-prepared, and always one step ahead of the rest.