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Berlim Studio Creates New Brand for Maringá-Based Architecture Firm Preisromancine

Berlim Studio Creates New Brand for Maringá-Based Architecture Firm Preisromancine

Preisromancine

The PreisRomancine brand was born from the convergence of two distinct trajectories, two perspectives, and two signatures: Laura Preis and Matheus Romancine. More than a simple combination of surnames, the name represents a partnership shaped by sensitivity, technical expertise, and a contemporary architectural vision that reflects both individuality and cohesion.

Located in Maringá, Paraná, the firm embodies a refined balance between precision and expression — where technical rigor meets an aesthetic language capable of evoking emotion and creating meaningful spatial experiences. This duality became the foundation for the entire branding process.

Based on this concept, I developed a brand identity that translates this balance into a clear and intentional visual system. Every element was carefully designed to express solidity, sophistication, and clarity, while reinforcing the firm’s positioning within a competitive and design-driven market.

The visual language follows a clean, structured, and timeless approach, allowing the brand to communicate authority without losing its sensibility and signature character. The typography, compositions, and graphic elements work together to create a cohesive and recognizable identity.

Beyond the core identity, the project extends into a complete stationery system and visual communication materials, designed with elegance and functionality in mind. This ensures consistency across all brand touchpoints, strengthening recognition and reinforcing the firm’s presence.

PreisRomancine is not just a name — it is an architectural signature that now expresses itself with clarity, strength, and strategic intention.

CREDIT

  • Agency/Creative: Berlim Studio
  • Article Title: Berlim Studio Creates New Brand for Maringá-Based Architecture Firm Preisromancine
  • Organisation/Entity: Agency
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Brazil
  • Agency/Creative City: Casimiro de Abreu
  • Market Region: South America
  • Project Deliverables: Architecture, Architecture Concept, Art Direction, Brand Design, Identity System
  • Industry: Construction
  • Keywords: branding, architecture, typography, visual design, architecture firm

  • Credits:
    Art Director: Juan Berlim

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