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Zbrush Summit Branding by the in-house Team at Maxon

Zbrush Summit Branding by the in-house Team at Maxon

ZBrush Summit is a three-day global event celebrating ZBrush’s 25th anniversary, bringing together digital artists, studio professionals, educators, and industry leaders from around the world. Over the course of the summit, attendees participate in inspiring presentations, live sculpt-offs, artist spotlights, and exclusive behind-the-scenes sessions that reveal professional workflows from film, games, collectibles, and concept design. The event not only honors the legacy of ZBrush, but also highlights the vibrant community that has grown alongside it for more than two decades.

Featuring a wide range of iconic models sculpted in ZBrush, the branding design and opening title sequence pay tribute to the software’s transformative impact on digital sculpting. The visual language reflects ZBrush’s evolution — from its foundational brush-based sculpting system, which revolutionized the way artists shape digital clay, to groundbreaking tools like ZRemesher that streamline topology creation, and expressive stylization features such as toon shading that expand creative possibilities. Each visual moment is crafted to echo the tactile, hands-on feeling that defines the ZBrush experience.

As ZBrush for iPad continues to grow and make professional sculpting more accessible and portable than ever, the summit also looks forward – embracing innovation, mobility, and the next generation of artists. Together, we celebrate 25 years of creativity while stepping confidently into the next exciting chapter of ZBrush’s journey.

CREDIT

  • Agency/Creative: Maxon Computer
  • Article Title: Zbrush Summit Branding by the in-house Team at Maxon
  • Organisation/Entity: In-House
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: United States
  • Agency/Creative City: Los Angeles
  • Market Region: Global
  • Project Deliverables: 2D Design, 3D Design, 3D Motion, Brand Design
  • Industry: Technology
  • Keywords: Summit, Branding, Conference, Event

  • Credits:
    Creative Director: Leo Hageman
    Designer/Animator: Xinyue Gu

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