Tea for two – El Oasis Albariño Wine
Behind the evocative name of El Oasis lies a complex and elegant Albariño wine produced exclusively for British and American markets. The design process for these white wine labels was based on the search for a powerful icon that could encapsulate the brand in a simple way. A gold-stamped palm tree became the focus for capturing buyers’ attention. On a second level of communication we positioned a subtle embossing whose relief added several of the elements that make up our oasis: birds, the moon, and more palm trees.
CREDIT
- Agency/Creative: Tea for two
- Article Title: White Wine Label Design for El Oasis
- Organisation/Entity: Agency Commercial, Published
- Project Type: Packaging
- Agency/Creative Country: Spain
- Market Region: Multiple Regions
- Format: Bottle, Sleeve
- Substrate: Glass, Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation