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Leo Dang Creates Cobox Visual Identity

Leo Dang Creates Cobox Visual Identity

COBOX is a comprehensive space-building partner

A space’s story begins with the people who will live, work, and connect within it. From the very first steps, COBOX partners with clients, carefully listening and observing the values they hold dear. Each space is designed not only to meet functional needs but also to create an emotional experience. From the arrangement of lighting, selection of materials, to every decorative detail, each element is thoughtfully considered to achieve harmony and coherence.

COBOX believes that a perfect living and working space is one where individuals feel a profound connection with their environment, while fostering creativity, relaxation, and meaningful connection in everyday life.

Logo Design
The letter C in the COBOX logo is not only the first letter of the brand, but also carries the implication of CUSTOMER – placing the customer at the center of all activities.

The logo conveys a sense of stability and balance, with geometric blocks arranged logically, symbolizing solidity while also evoking a flexible and comprehensive ecosystem. Each edge and corner is not merely a shape, but represents connection, expansion, and collaboration. Overall, the logo communicates COBOX’s image as a brand with a solid foundation, modern thinking, and a refined approach to creating experiences.

Visual Identity System
COBOX’s visual identity system is inspired by sturdy scaffolding, load-bearing steel beams, and the rhythm of diagonal braces, forming a cohesive design system and applications.

CREDIT

  • Agency/Creative: Leo Dang
  • Article Title: Leo Dang Creates Cobox Visual Identity
  • Organisation/Entity: Freelance
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Vietnam
  • Agency/Creative City: Ho Chi Minh City
  • Market Region: Asia
  • Project Deliverables: Brand Design, Brand Identity, Branding
  • Industry: Construction
  • Keywords: Logo Design, Construction, Brand, Brand Identity, Visual Identity, Brand Design

  • Credits:
    Brand Designer: Leo Dang

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