Rooted in History, Crafted in the North

Honouring the god Cocidius — spirit of the northern people who stood resilient at the edge of the Roman Empire — Cocidius Rum embodies the strength, independence, and heritage of the North. Crafted from the finest ingredients using specialised micro-distillery techniques, it delivers a rich, bold character that captures the essence of a true Northern spirit.

Design
The development of Cocidius Rum started with a clear brand strategy rooted in Cocidius mythology and Cumbria’s landscape, guiding every creative decision to ensure the brand tells a Northern legend.

The result was a cohesive set of three bottle labels, each designed to convey a distinct expression within a unified visual identity. The designs balance strength and refinement combining bold typography, symbolic iconography, and layered textures that bridge ancient history and contemporary craft. Central to the brand’s presence is the distinctive chunky glass bottle. Its weight and form lend a tactile sense of permanence and substance, reinforcing Cocidius Rum’s core values of solidity, honesty, and endurance. Together, these elements create a powerful visual and sensory experience that honours both the myth and the maker.

Process
The visual design process was driven by deep research into Northern folklore, Roman iconography, and distilling craft, shaping symbols that feel timeless and authentic.

Typography played a crucial role in expressing the brand’s voice — strong, confident letterforms paired with understated serif details to balance power with sophistication. Textures and finishes were carefully considered across all three labels to evoke the tactile quality of forged metal and aged timber, creating depth and authenticity in print.
The trio of labels were differentiated through colour and subtle iconographic cues, distinguishing each rum variety while maintaining visual harmony across the range.

Every element, from label weight to glass heft, was chosen to embody Northern strength and spirit, reinforcing Cocidius Rum’s core values and craftsmanship.