From the website: “Stag’s Leap Wine Cellars is a Napa Valley estate rooted in the legends of the Stags Leap District and Napa Valley’s ascent to global wine recognition. It was a historic achievement at the 1976 Judgment of Paris blind tasting where Stag’s Leap Wine Cellars 1973 S.L.V. Cabernet Sauvignon was awarded the highest honor in the red wine category above First Growth Bordeaux Chateaux. That moment solidified the illustrious fate of Napa Valley Cabernet Sauvignon and Stag’s Leap Wine Cellars as a worldly icon in wine. Stag’s Leap Wine Cellars was established in 1970 with the purchase of the S.L.V. vineyard.
Today, Stag’s Leap Wine Cellars is a quality benchmark for California Cabernet Sauvignon. It offers unrivaled Napa Valley wine experiences where guests enjoy first-rate hospitality and expansive vineyard overlooks that are perfectly paired with some of the most widely-recognized and coveted Napa Valley wines in the world.”
Following our refresh of their tasting room materials, Stag’s Leap Wine Cellars sought to elevate their customers’ experience with new gift boxes, bags, and wine carriers while creating a unified system that was cohesive with the new tasting room materials.
The single bottle and 3-bottle gift boxes open to reveal a picturesque view of the Palisades and their estate vineyards. Removable inserts allow the boxes to accommodate any of the brand’s bottles. The bottom of the bags reveal the foil-stamped tagline, “Rooted in Legend. Cultivating Perfection.” The system leverages their new gray hue utilized for the tasting folio and includes touches of gold foil for a luxurious touch.





CREDIT
- Agency/Creative: CF Napa Brand Design
- Article Title: Stag’s Leap Wine Cellars’ Tasting Room and Gift Packaging by CF Napa Brand Design
- Organisation/Entity: Agency
- Project Type: Packaging
- Project Status: Published
- Agency/Creative Country: United States
- Agency/Creative City: Napa, United States
- Market Region: North America
- Project Deliverables: Brand Design, Brand Identity, Brand Mark, Brand Strategy, Branding, Creative Direction, Design, Graphic Design, Packaging Design, Product Design, Retail Design
- Format: Bottle
- Industry: Food/Beverage
- Keywords: Stag’s Leap Wine Cellars’ Tasting Room & Gift Packaging Design
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Credits:
Design Agency: CF Napa Brand Design









