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Moveforth Studio Crafts Maintain Technology’s Brand Ecosystem Built to Move Mountains

Moveforth Studio Crafts Maintain Technology’s Brand Ecosystem Built to Move Mountains

Brand Overview
Your Enterprise Systems Strikeforce

Maintain Technology is Australia’s specialist consulting force for enterprise systems and technology—trusted by the nation’s most critical sectors, including government, mining, and defence. Built for complexity and high-stakes delivery, they deploy top-tier talent within five days to deliver outcomes where speed, precision, and credibility are non-negotiable

Industry ─ Enterprise Technology Consulting
Location ─ Australia
Year ─ May 2025

Challenge and Approach: Defining a Brand for Mission-Critical Impact

Maintain Technology had a proven record in rapid, mission-critical delivery, but their brand identity lacked the authority, urgency, and trust they consistently brought to high-stakes enterprise projects. More than a new look, they needed a brand system that could scale and signal confidence across every layer of their business.

Moveforth Studio developed a unified brand ecosystem spanning corporate, executive, and employer brand domains. We crafted a visual identity that commands authority, conveys urgency, and builds trust, while equipping their leadership with an executive brand presence that reinforces credibility. At the same time, employer brand storytelling was sharpened to reflect the pace, clarity, and culture behind the work.

Visual Identity: Made to Move Mountains

The new visual identity delivers a bold, mission-ready look that commands attention and builds trust. A high-contrast palette, confident typography, and dynamic imagery work together to convey urgency, authority, and scale—ensuring Maintain Technology stands out in every setting, from competitive tenders to industry events.

Social Media: Consistent Presence Across Company and Leadership Profiles

LinkedIn covers for the company and executive profiles create a strong first impression, while branded post templates make content recognisable and quick to produce. From case studies to hiring posts and industry updates, every piece reinforces Maintain Technology’s professional, high-trust positioning.

Sales Collateral Development: Consistent, Credible Communication at Every Stage

Presentation decks, one-pagers, letterhead, and email signatures give the team polished, consistent tools for pitches, briefings, and client communication—making it easy to deliver a professional experience from first contact to final agreement.

Impact

The new brand ecosystem for Maintain was fully designed and launched in just two months, resulting in a significant 70% boost in engagement on founder-led LinkedIn content. This rapid transformation delivered a unified brand presence across digital, executive, employer, and social platforms, setting a new standard for internal and external communications. Employer trust signals were amplified through authentic testimonials, branded culture content, and a renewed swag kit, enhancing credibility among industry stakeholders. Conversion-ready sales and content assets—including decks, templates, and study tools—now empower the team to communicate consistently and drive measurable business results at every touchpoint.

CREDIT

  • Agency/Creative: Moveforth
  • Article Title: Moveforth Studio Crafts Maintain Technology’s Brand Ecosystem Built to Move Mountains
  • Organisation/Entity: Freelance
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Philippines
  • Agency/Creative City: Manila
  • Market Region: Global
  • Project Deliverables: Brand Design, Brand Guidelines, Brand Identity, Brand Redesign, Brand Strategy, Brand Tone of Voice, Branding, Identity System, Logo Design, Tone of Voice, Typography, User Experience, Web Design
  • Industry: Technology
  • Keywords: branding, corporate brand, corporate branding, executive brand, employer brand, brand system, brand identity, technology, consulting, b2b brand, b2b, rebrading, logo, australia, internal materials, linkedin

  • Credits:
    Creativeu00a0Director & Brand Designer: Jayr Marasigan
    Brand & Marketing Strategist: Airen Petalbert

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