Tostimos’ brand identity is led by a powerful and intentional typography system. The CA Mystery Girl typeface, with its raw and strong character, was chosen to convey the brand’s authentic personality, adding a “nice handmade effect” to the designs. Energetic phrases like “In Crust We Trust” or “Life’s Too Short For Bad Pizza” are skillfully combined with a package of fun, hand-drawn illustrations, creating a visual language that is both bold and approachable. The minimalist color palette, featuring the signature Tostimos Red (#E63323) and a classic checkerboard pattern, creates an overall feel that is both nostalgic and energetic.

Brand Application: An Unforgettable Unboxing Experience
The consistency in Tostimos’ brand identity is reflected across its packaging, marketing materials, and staff uniforms. The pizza boxes are not just containers; they become shareable works of art, featuring bold slogans and eye-catching visuals. Staff uniforms and posters maintain a unified visual identity, ensuring a seamless brand experience. Every product delivered is an ambassador for the fun, confident spirit of Tostimos.

Conclusion
Tostimos Pizza Kitchen is more than just a pizza brand; it is a symbol of creativity, authenticity, and bold personality. Its meticulously crafted brand identity merges classic aesthetics with a modern spirit, captivating customers from the very first glance. 86Creative is honored to contribute to the development of a lively, distinct, and unforgettable culinary brand, solidifying Tostimos’ position as a beloved pizza destination in New Hampshire.