Boundless Brand Design is thrilled to unveil its latest collaboration with the delightfully peculiar Hendrick’s Gin: The Whimsical Watering Can.

Exclusively available in Global Travel Retail, this unconventional gift pack reimagines the gifting experience, capturing the essence of Hendrick’s signature eccentricity. Designed to stir curiosity and spark joy, The Whimsical Watering Can is more than just a vessel, it’s an invitation into Hendrick’s world of playful oddities.

Hendrick’s challenged Boundless to come up with an idea that would elevate the brand’s premium perception and provide talkability while positioning it at the forefront of high-end gin gifting.

The Creative Spark
Taking inspiration from the brand’s deep-rooted love for botanicals and the distinctive shape of the iconic Hendrick’s bottle, Boundless imagined a fantastical twist: transforming the silhouette into a vintage-style watering can. This creative leap not only pays homage to the brand’s curious nature but also champions one of its most peculiar and beloved ingredients, the cucumber.

Perfectly aligned with Hendrick’s summer campaign, Refreshing Encounters, this limited-edition pack is as versatile as it is striking. It’s not just a charming garden accessory, it doubles as a cocktail pourer and party conversation starter. From bar cart to backyard, it invites consumers to mix, mingle and serve with a flourish.

The Whimsical Watering Can embodies the brand’s adventurous identity and commitment to pushing the boundaries of conventional gifting. Designed to delight, it offers a memorable and multi-sensory experience, reaffirming Hendrick’s as a leader in both premium gin and creative design.

Curious? You should be.
Because when it comes to Hendrick’s, the unusual is always welcome.

Hamish Shand, Founder and Creative Director at Boundless, said, “Hendrick’s has always lived in a world delightfully removed from the ordinary, and the Watering Can was our chance to bottle that eccentric spirit into something tactile, surprising, and genuinely useful. The idea was born the moment we saw the bottle’s silhouette echoing a vintage watering can, and from there, we leaned fully into the absurd charm Hendrick’s is known for. This isn’t just a gift pack, it’s a conversation starter, a cocktail pourer, and a centre piece that proudly celebrates the cucumber in all its glory. We wanted to create something that felt curious, covetable, and completely on brand, and we’re thrilled to see it bringing refreshment and delight to travellers around the world.”