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Foam: Multi-level Parking in the Rhythm of Geometry by Student Julia Martiyan

Foam: Multi-level Parking in the Rhythm of Geometry by Student Julia Martiyan

The Foam parking lot is a unique combination of functionality and aesthetics, where each design element reflects the harmony of geometric forms. Inspired by modern architectural trends, the parking lot’s identity includes bright and memorable visual solutions that make it not just a place for parking, but a full-fledged space that contributes to the comfort and convenience of users.

Logo: The logo of the parking is made in the form of a stylized silhouette of the letter “F”, which fits into the design of the multi-level structure, consisting of intersecting lines and shapes. It symbolizes not only the parking itself, but also movement, dynamics and modernity

Color scheme: The main colors are bright blue and pure white, which create a feeling of freshness and cleanliness. Bright blue is used in the design of walls, signage, as well as in interior design elements. It can be used to highlight waiting areas and walkways, as well as in lighting elements. White symbolizes purity, simplicity and minimalism. It creates a sense of order and organization, which is especially important in high-traffic areas such as parking lots.

Signage and navigation: The navigation system is intuitive and easy to understand thanks to clear signs using symbols and color codes.

Interiors: The interior design of the Foam parking lot creates an atmosphere of modernity and comfort.

The Foam parking lot is not just a place for cars; it is a space where each design element works to create a unique experience for users, reflecting the synergy between geometry and functionality.

CREDIT

  • Agency/Creative: Julia Martiyan
  • Article Title: Foam: Multi-level Parking in the Rhythm of Geometry by Student Julia Martiyan
  • Organisation/Entity: Student
  • Project Type: Campaign
  • Project Status: Non Published
  • Agency/Creative Country: Russia
  • Agency/Creative City: HSE Art and Design School
  • Market Region: Europe
  • Project Deliverables: Advertising, Brand Redesign, Branding, Design, User Interaction
  • Industry: Transport
  • Keywords: Car wash, Cars

  • Credits:
    Designer: Julia Martiyan
    Curator: Pavel Borisovsky

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