In a world where brands relentlessly compete for digital attention, Undigitise is flipping the script—turning physical spaces into high-impact advertising experiences that are impossible to ignore. While businesses pour resources into online visibility, Undigitise proves that real-world brand presence is just as powerful—if not more. But to challenge the dominance of digital, their own identity needed to be equally bold, unconventional, and disruptive.
The Challenge
Undigitise didn’t just need another brand identity—they needed one that commanded attention, sparked curiosity, and positioned them as a leader in offline advertising. Their brand had to break through the noise, reflecting the energy and impact of the work they do. The challenge was to develop a visual language that felt as powerful and larger-than-life as the high-impact ad spaces they create, ensuring instant recognition across every touchpoint.
Sunday Design’s Role
To match their ambitious vision, we crafted an identity that doesn’t just blend in—it demands to be noticed. We developed a bold, high-impact logo, a contrasting color palette that grabs attention, and a powerful typography system that reinforces authority and presence. Every detail was designed with maximum visibility in mind, ensuring Undigitise remains unforgettable across billboards, activations, and print materials.
Beyond just aesthetics, we created a comprehensive brand guideline system that ensures consistency across every platform, reinforcing their credibility and making it effortless to maintain a strong, unified presence. From the tone of voice to the visual elements, every aspect of the brand was meticulously designed to capture the energy and dynamism of offline advertising.
The Outcome
Undigitise isn’t just another player in the advertising space—it’s a force to be reckoned with. Their new identity is more than a brand; it’s a statement—a visual manifesto that challenges digital-first thinking and proves the power of physical advertising. By standing out in a cluttered world, they are redefining what it means to be seen, making brands truly unmissable in the real world.
With a brand that now matches their disruptive spirit, Undigitise is set to leave a mark—one bold, impossible-to-ignore ad at a time.









CREDIT
- Agency/Creative: Sunday Design
- Article Title: Undigitise: Disrupting the Digital-First Mindset with Bold Offline Advertising by Sunday Design
- Organisation/Entity: Agency
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: India
- Agency/Creative City: Mumbai
- Market Region: Middle East
- Project Deliverables: Brand Guidelines, Brand Identity, Branding, Logo Design
- Industry: Entertainment
- Keywords: Brand Design, Event Branding, Offline Events, Visual Identity, Dubai, United Arab Emirates
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Credits:
Creative Direction: Sailee Sanaye
Senior Designer: Manoj Kumar