PMX Health Brand Refresh By StudioDraft
Longevity Clinic & Research Lab
Studio Draft partnered with PMX Health® to redefine its brand identity, aligning it with its innovative approach to longevity and preventive healthcare. As a longevity clinic and research lab, PMX Health® integrates precision medicine, advanced diagnostics, and physician-led care to help individuals not just live longer but thrive.
Traditional healthcare focuses on treating illness—PMX Health® shifts the focus to proactive, data-driven prevention. Our goal was to create a cohesive brand system that communicates stability, vitality, and scientific innovation across all touchpoints.
We built the identity around three core pillars:
Proactive Prevention – Promoting longevity-focused, preventive healthcare.
Personalized Solutions – Emphasizing patient-specific, genetics-driven care.
Physician-Led Innovation – Showcasing expertise, technology, and research-driven methodologies.
The visual identity incorporates a trustworthy color palette that conveys stability and growth, modern typography that balances clinical precision with warmth, and a symbolic logo representing precision and dedication in personalized health solutions.
Our content strategy reinforces empowerment, scientific excellence, and a human-centered approach, ensuring an engaging and accessible brand voice. The implementation extends across digital platforms, clinic environments, and marketing materials, creating a seamless, future-ready experience.
Through this transformation, PMX Health is set to lead the future of longevity care—pioneering science while prioritizing human well-being.
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CREDIT
- Agency/Creative: StudioDraft
- Article Title: Brand Refresh for PMX Health Care | Longevity Clinic & Research by StudioDraft
- Organisation/Entity: Agency
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: India
- Agency/Creative City: Bangalore
- Market Region: Asia
- Project Deliverables: Brand Guidelines, Brand Redesign, Brand Rejuvenation, Rebranding
- Industry: Health Care
- Keywords: Longevity Clinic, Research Lab, Health Care, Pharmacy
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Credits:
Creative Direction: Martin Thomas
Brand Strategist: ishmeet Kaur
Project Manager: Abdul Rahman