Design Inspiration and Product Story
Inspired by the rusticity and pristine natural beauty of Cao Bang, the packaging design of “Banh Chung Non Nuoc” carries within it the story of a majestic land where nature and culture blend together. The packaging faithfully recreates iconic landmarks such as Mat Than Mountain, Ban Gioc Waterfall… images that not only evoke but also convey a message of pride and prosperity.

The highlight of the design is the image of a graceful young girl in traditional Tay ethnic costume, as the embodiment of indigenous cultural beauty and gentleness and sophistication. This image not only honors the unique cultural values ​​of Cao Bang but also creates a difference, affirming the product’s own value in the market.

Unlike ordinary chung cake, “Banh Chung Non Nuoc” impresses with its special ingredients – sweet and fragrant Trung Khanh chestnuts, one of the famous specialties of Cao Bang. Carefully selected chestnuts, combined with Ngoc Con sticky rice, Nguyen Binh wild boar meat…, create a unique flavor, both familiar and new, touching the hearts of those who love homeland cuisine.

The main green color of dong leaves – a symbol of nature and tradition – combines harmoniously with the prominent orange color in the center, symbolizing health and prosperity. The packaging is not only a meaningful and delicate gift but also a story about Cao Bang land – where each banh chung is the embodiment of connection, love of nature and belief in a prosperous and fulfilling life. This is the meaningful message that Ngan Ha Biotech wants to send to customers: Honoring traditional values ​​and bringing difference through each product.